Develop and execute a comprehensive commercial strategy that aligns with the company's overall objectives and growth targets.
Provide strategic leadership to the sales, marketing, and business development teams, ensuring alignment and high performance across all functions.
Identify, evaluate, and secure strategic partnerships and new business opportunities to drive sustainable growth.
Conduct in-depth market analysis to monitor industry trends, customer behavior, and the competitive landscape, informing strategic decision-making.
Enhance the company’s market position by expanding the customer base, strengthening brand presence, and diversifying revenue streams.
Foster cross-functional collaboration by aligning commercial initiatives with operational and product development teams to ensure cohesive execution.
Qualifications
Over 10 years of proven success in leading commercial functions, with a strong track record of driving business growth and achieving performance targets.
Possesses strong knowledge of regional business environments, with a keen ability to analyze customer needs and translate insights into actionable strategies that enhance market competitiveness.
Preferably brings experience in fast-paced sectors such as Food & Beverage, retail, or online marketplaces, with a clear understanding of sector-specific challenges and opportunities.
Skilled in developing and executing strategic plans, revenue forecasting, pricing strategies, and performance metrics to meet business objectives.
Strong capabilities in leading sales and marketing functions, building strategic partnerships, and identifying growth opportunities through market research and analysis.
Demonstrated ability to lead high-performing teams, manage cross-functional collaboration, and engage effectively with key stakeholders through negotiation and relationship-building skills.
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