Work closely with the distributor team to optimize the direct coverage and ensure the investments are being used in the right POS:
1- Match the direct coverage with the latest market census.
2- Validate the performance of the covered universe and especially the contracted POSs by conducting market visits to assess the performance.
3- Replace the non-weighted outlets with high-weighted stores.
4- Apply the same logic to the contracted universe and re-shuffle the investment from low-weighted stores to high-weighted stores.
1- Responsible for the main sales fundamentals deployment in the assigned territory in terms of handling, availability, and visibility.
2- Conduct regular market visits focusing on the contracted universe within the area.
3- Capture opportunities in the market.
4- Responsible for the deployment of consumer engagement starting from the selection of POS, follow-up on promoters, monitoring the performance of POS, and take immediate action to maximize DCCs per shift.
5- Ensure successful deployment of NPL in terms of timely handling of SKU at POS, implement new planogram & install TPOSM at the covered universe.
1- Support different functions with the negotiation with retail to activate different programs such as; Indirect retail, or Plug-in.
2- Maintain proper commercial deployment at activated retailers (indirect, Plug-in) in terms of stock availability, visibility, and registration, and report any opportunity to the project leader. (when visited according to route plan)
3- Support the wholesale channel by providing feedback on wholesale performance in assigned territory and validate the promotional program.
1- Collect feedback from retailers regarding market dynamics and changes in market dynamics
2- Monitor competition and report NPL, activations, and investments in the market at GT.
3- Provide wholesale channel with market feedback (in terms of wholesaler coverage, availability of products at POS covered by wholesalers, wholesalers loading all SKUs)
1- Apply company Principles and practices and local legislation in all business-related activities to secure company business.
2- Ensure all processes are in line with PMI SoPs and code of conduct
1- Manage the lists of Digital Trade Engagements that are enrolled Points of Sale (POSs) within the Executive's assigned territories and their correspondent Territory Sales Representatives (TSRs)
2- Assisting in planning the expansion of Digital Trade Engagement and new registries
3- Handle all incoming and outgoing calls to assigned territories and POSs
4- Working on achieving all KPIs set by the Digital B2B Management team in a timely manner
5- Managing approval of new POSs, tasks, validation, contacts, and audiences on Salesforce
6- Support E-Ordering when necessary.
7- Manage budget in assigned territory and
8- Prepare the monthly accruals, POPs, and reconciliation.