Create strong relationships with key client stakeholders at both senior and mid-management levels.
Work closely with colleagues on cross-territory opportunities and other internal teams on marketing materials and cause studies.
Understand the competitive landscape and market trends.
Determine annual unit and gross-profit plans by implementing marketing strategies, analyzing trends and results.
Establish sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new services.
Complete national sales operational requirements by scheduling and assigning employees; following up on work results.
Maintain sales staff by recruiting, selecting, orienting, and training employees. As well as counseling and disciplining employees; planning, monitoring, and appraising job results
Contribute to team effort by accomplishing related results as needed.
Desire to own projects and exceed expectations, with ability to find solutions and deliver results within a rapidly changing, entrepreneurial, technology-driven culture.
Ability to identify and solve client issues strategically.
Excellent interpersonal skills, with the ability to communicate effectively with management and cross-functional teams, for both technical and non-technical audiences.
Work with the Sales, and Operations, teams to implement targeted sales strategy.
Work collaboratively with the sales and marketing teams and fosters a culture of continuous process improvement.
Drive the successful implementation and adoption of the sales and marketing automation platforms.
Analyze pipeline and lead data, deliver periodic reporting to the sales and marketing teams providing key business insights: typical reporting relates to Demand Generation, Pipeline Forecast and Trends, Conversion Rates, Target Account, Market Segmentation, Win/Loss, Age.
Report on key KPIs related to the lead and the opportunity waterfall to implement a consistent closed loop between marketing and sales.
Through reporting and analytics, validate the quality of the lead and pipeline data and provide guidance to improve the overall data quality.
Database management.
Define contact and account quality standards in the database, defining processes and data acquisition strategies.
Monitor the quality of marketing and sales information and define data improvement programs.
Qualifications:
10 or more years of experience in executive leadership roles.
Ability to understand the impact of operational initiatives from a sales or marketing person's perspective.
Ability to prepare reports and use of appropriate mode of communication.
Must be proficient at analyzing data, building reporting, and making strategic recommendations based on data and trends.
Ability to manage multiple projects and work to tight deadlines.
Proven success working in a fast-paced, high-growth environment.
Keen business sense, with the ability to find creative business-oriented solutions to problems.
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