Responsibilities
- Formulate and implement the company’s commercial strategies in alignment with overall business objectives.
- Lead and manage program-specific marketing and sales teams to ensure alignment with organizational goals and
- optimal performance.
- Develop and execute commercial strategies aimed at expanding program reach, increasing market share, and driving sustainable revenue growth.
- Analyze market trends, customer behavior, and competitor activities to identify opportunities and inform strategic planning.
- Coordinate cross-functional between marketing, sales, and product teams to ensure cohesive execution of go-to- market plans and campaign initiatives.
- Report on key performance indicators (KPIs) and commercial outcomes to senior management, providing insights and recommendations for continuous improvement.
- Oversee the development of marketing materials, campaigns, and brand messaging to ensure alignment with commercial objectives.
- Monitor customer satisfaction and feedback trends to guide product/service improvements and client retention strategies.
- Lead strategic planning sessions with internal stakeholders to align commercial goals with overall organizational direction.
- Mentor and develop commercial team members, fostering a high-performance culture through coaching and continuous learning.
- Conduct risk assessments on commercial initiatives and develop mitigation plans to safeguard revenue and reputation.
- Monitor customer satisfaction and feedback trends to guide product/service improvements and client retention strategies.
- Review and approve marketing materials, social media content, and advertisements to maintain brand consistency and strategic relevance.
- Assign and monitor delivery schedules for the drivers to ensure timely distribution of marketing materials, merchandise, or products.
- Coordinate with the sales team to prepare promotional packages and ensure product availability ahead of campaign launches or key events.
- Ensure graphic design outputs meet deadlines and support sales and marketing initiatives such as brochures, digital ads, and event displays.
- Develop and implement standard operating procedures (SOPs) for the sales, marketing, and logistics teams to streamline workflow and reduce inefficiencies.
- Conduct regular performance reviews for team members across departments, providing feedback and identifying training needs.
- Collaborate with the marketing team to plan and execute field events, pop-up promotions, or exhibitions, ensuring logistics and branding are aligned.
- Track and optimize the usage of marketing assets and promotional inventory, coordinating closely with both drivers and designers.
- Provide leadership during high-demand periods by reallocating resources across departments (e.g., assigning drivers to event setup or supporting sales during peak campaigns).
- Foster a culture of accountability, collaboration, and continuous improvement within the finance function.
- Perform any additional relevant tasks assigned by the direct Managers.
Qualifications
- Bachelor’s degree in business, Marketing, or related field. Master’s degree in business, Marketing, or any related field is preferred but not mandatory.
- 12+ years of experience in a relevant field. At least 5 years of experience in leadership or managerial role.
- CPA, CFA, ACCA certificates are preferred but not mandatory.
- A strong foundational understanding of fintech business models (SaaS, transaction volume, lending, etc.) and a genuine curiosity about the industry.
Required Skills
- Public Relations
- Marketing
- Leadership Skills
- Sales
Job Details
- Location Amman - Jordan
- Industry Marketing & Sales
- Job Type Full-Time
- Degree Bachelor
- Experience 15+
- Nationality Unspecified
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